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Enabling Business Communication at scale, uniquely engaging one customer at a time.Enabling Business Communication at scale
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Explore the advantages of zero-rated data email solutions for financial services in South Africa. Improve customer engagement, reduce costs, and enhance compliance with POPIA through accessible communication strategies.
In an era where digital communication is critical to customer engagement, the financial services sector in South Africa faces the challenge of providing equitable access to information while ensuring compliance with regulatory standards. Zero-rated data email solutions present a transformative approach for banks, insurance companies, and investment firms, enabling enhanced communication without placing additional financial burdens on customers. This comprehensive guide explores the components, benefits, and implementation strategies of zero-rated data email for financial services.
Zero-rated data refers to mobile data services that do not incur charges on the user's data allowance, allowing customers to access specific services without using their data. This approach has become increasingly relevant in South Africa, where financial inclusion and customer access to essential services remain paramount.
Zero-rated data email services allow financial institutions to send emails to customers without those emails being counted against the recipients' data usage. This is particularly significant for clients in underserved areas where data costs can deter access to vital financial information and services.
Financial institutions can leverage zero-rated data email solutions to further their outreach and ensure that essential communications reach their clients effectively. Some key benefits include:
Examples of successful implementation of zero-rated email solutions in the financial services sector showcase the tangible benefits:
Implemented zero-rated email campaigns targeted at low-income households, increasing engagement rates by over 50% and enhancing the uptake of savings accounts.
Utilized zero-rated emails to distribute policy documents and claims updates, leading to a 30% increase in policy renewals by improving customer communication pathways.
To effectively implement zero-rated email solutions, financial services providers need to approach the deployment strategically:
Institutions must ensure that their zero-rated email communications comply with the Protection of Personal Information Act (POPIA). Compliance is crucial in establishing trust and protecting customer data, and strategic planning must include considerations of:
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience
We implement your designs, images and artwork for optimal delivery. We measure and manage spam ratings, and we monitor and manage blacklisting and reputation of sending domains.
PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.
Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons in the email body and built into the unique microsite.
Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time email sending is facilitated through our API, using templates or dynamic text.
Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to email. Priority and fail over channels are configurable.
Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, email delivery status, and customized reports on microsite access.