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Enabling Business Communication at scale, uniquely engaging one customer at a time.Enabling Business Communication at scale
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Explore common email delivery issues and troubleshooting techniques for South African enterprises. Enhance your email marketing success by learning best practices and optimizing deliverability.
Personalized email marketing has become a vital component of effective customer communication strategies. However, enterprises often face challenges in ensuring that these personalized messages reach their intended recipients. In this guide, we explore common email delivery issues, troubleshooting techniques, and best practices for South African enterprises to enhance their email marketing success.
Email delivery refers to the successful transmission of email messages to the inbox of the intended recipient. For enterprises, maintaining high delivery rates is crucial, as factors such as reputation, engagement, and compliance can significantly impact business operations.
Understanding the root causes of email delivery challenges can help enterprises devise effective strategies to mitigate issues:
To efficiently address personalized email delivery issues, follow this detailed troubleshooting process:
Utilize email marketing software to monitor bounce rates, open rates, and click rates. Pay attention to hard bounces, which typically indicate invalid email addresses.
Use sender reputation monitoring tools to assess your domain’s standing with major ISPs. Aim for a sender score of 90+ for optimal deliverability.
Ensure your DKIM, SPF, and DMARC records are correctly configured. This establishes credibility and reduces the likelihood of being marked as spam.
Avoid spam trigger words and excessive imagery. Use text interspersed with visuals to create balance and ensure clear, engaging messaging.
Regularly update your email list to remove inactive subscribers and those with invalid addresses. Implement double opt-in processes to ensure the accuracy of new entries.
In addition to troubleshooting, employing the following best practices can further enhance email deliverability:
Troubleshooting personalized email delivery issues requires comprehensive analysis, practical adjustments, and adherence to best practices. By understanding potential pitfalls and strategizing effectively, South African enterprises can improve deliverability rates, enhance customer engagement, and achieve their email marketing objectives.
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Get answers to common questions about EMAIL
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience
We implement your designs, images and artwork for optimal delivery. We measure and manage spam ratings, and we monitor and manage blacklisting and reputation of sending domains.
PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.
Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons in the email body and built into the unique microsite.
Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time email sending is facilitated through our API, using templates or dynamic text.
Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to email. Priority and fail over channels are configurable.
Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, email delivery status, and customized reports on microsite access.