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Enabling Business Communication at scale, uniquely engaging one customer at a time.Enabling Business Communication at scale
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Explore how zero-rated email allows South African enterprises to enhance personalized communication at no cost to recipients. Discover best practices and success stories.
In an era where personalized communication is essential for customer engagement, enterprises in South Africa face the challenge of delivering tailored messages without incurring high costs. This is where zero-rated email solutions come into play. In this guide, we will explore how Bidvest Data's zero-rated email service empowers businesses to enhance their communication strategies while adhering to budget constraints.
Zero-rated email refers to email services that do not consume data for recipients when accessing their messages. This means that customers can engage with personalized email content, including marketing materials, critical updates, and service notifications, without worrying about data charges. This makes it an excellent tool for reaching a broader audience, especially in regions where data costs can be prohibitive.
To effectively harness the power of zero-rated email, enterprises must adopt personalized communication strategies that resonate with their target audience. Here are practical steps for implementation:
In South Africa, compliance with the Protection of Personal Information Act (POPIA) is crucial when employing any form of communication. When implementing zero-rated email strategies, enterprises must ensure that customer consent is obtained and that data privacy regulations are strictly adhered to. Here are some tips:
Several South African businesses have successfully utilized zero-rated email services to enhance their marketing efforts and customer engagement. For instance:
By integrating zero-rated email into their communication strategy, this provider saw a 50% increase in email engagement, resulting in higher subscriber retention rates.
The retail chain used personalized zero-rated email to send promotions and new product launches, leading to a 30% boost in foot traffic to stores within the first month.
To gauge the effectiveness of zero-rated email campaigns, enterprises should monitor key performance indicators (KPIs) such as:
Incorporating personalized communication strategies through zero-rated email can profoundly impact how enterprises in South Africa engage with their customers. By removing data charges, businesses can ensure their messages reach a wider audience and foster deeper connections with their clientele. As compliance and personalization become increasingly critical in the digital age, zero-rated email stands out as a viable solution for modern enterprises aiming to enhance their communication efforts effectively.
Get started today and see immediate results
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Get answers to common questions about EMAIL
Discover our comprehensive solution features designed to transform your business communication experience
We implement your designs, images and artwork for optimal delivery. We measure and manage spam ratings, and we monitor and manage blacklisting and reputation of sending domains.
PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.
Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons in the email body and built into the unique microsite.
Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time email sending is facilitated through our API, using templates or dynamic text.
Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to email. Priority and fail over channels are configurable.
Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, email delivery status, and customized reports on microsite access.