Knowledge Hub
Sharing insights & actionable advice


Please wait while we prepare your content...
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover how zero-rated SMS enhances omnichannel strategies for South African enterprises by improving engagement, reducing costs, and ensuring effective customer communication across multiple channels.
In an increasingly digital economy, South African enterprises are embracing omnichannel strategies to enhance customer engagement and operational efficiency. One effective method is implementing zero-rated SMS solutions, allowing organizations to drastically improve communication touchpoints without incurring costs for end-users. In this comprehensive guide, we delve into how zero-rated SMS can be leveraged to strengthen omnichannel communication, drive customer satisfaction, and create seamless interactions across multiple platforms.
Zero-rated SMS refers to text messages that do not incur costs for recipients, facilitating direct contact with customers while removing a significant barrier to communication. By utilizing partnerships with telecommunications providers, businesses can deliver critical information, marketing messages, and customer support directly to their audience without additional charges. This capability is particularly beneficial in the South African context, where mobile communication remains a crucial channel for engagement.
Integrating zero-rated SMS into your omnichannel strategy provides a coherent approach to customer interactions. Here’s how to effectively implement it:
Different sectors can leverage zero-rated SMS to enhance their omnichannel strategies:
Banks and financial institutions can send zero-rated SMS alerts for transactions, account summaries, and security notifications, enhancing customer trust and satisfaction.
Healthcare providers can utilize this in appointment reminders, medication adherence messages, and critical health alerts, ensuring patient engagement without financial concerns.
To evaluate the success of zero-rated SMS within your omnichannel strategy, consider the following metrics:
While the advantages of zero-rated SMS are substantial, there are challenges to consider:
Get started today and see immediate results
Get answers to common questions about Sms And Svsms
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience

Bidvest Data sends on average more than 10 million personalized SMS/SV SMS messages per month, with daily peaks exceeding 2 million messages. This comprises mainly of transactional notifications and hosted transactional data.

The SMS channel delivers a secure, shortened personalized URL to the consumer, directing them to their unique microsite. All consumer activity can be tracked.

PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.

Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons.

Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time SMS sending is facilitated through our API, using templates or dynamic text.

Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to SMS. Priority and fail over channels are configurable.

Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, SMS and SV SMS delivery status, and customized reports on microsite access.