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Sharing insights & actionable advice
Enabling Business Communication at scale, uniquely engaging one customer at a time.Enabling Business Communication at scale
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover practical solutions to common marketing communication challenges faced by South African enterprises. Learn to troubleshoot issues affecting message delivery, engagement, and compliance.
Effective marketing communication is crucial for enterprises aiming to maintain strong relationships with their clients, stakeholders, and brand ambassadors. However, various challenges can arise during the execution of marketing campaigns, which may hinder message delivery and reduce effectiveness. This comprehensive guide sheds light on common marketing communication issues faced by South African enterprises and provides actionable solutions to troubleshoot them efficiently.
Marketing communication encapsulates communications strategies employed to connect with targets, drive engagement, and nurture loyalty. While these strategies can be powerful, numerous technical and operational issues can impede their success. Here are some prevalent challenges:
To troubleshoot marketing communication issues effectively, it is essential first to identify their root causes. Here are some common contributors:
Once you've identified specific marketing communication problems, follow these strategies to implement effective solutions:
A practical approach to troubleshooting marketing communication issues can lead to significant improvements. Here are a couple of case studies that highlight successful strategies adopted by South African enterprises:
This company faced high bounce rates in SMS campaigns. By cleaning their database and implementing an analytics platform, they reduced bounce rates by 60% and increased engagement.
Facing compliance challenges, this firm conducted extensive team training on POPIA, resulting in a substantial decrease in compliance-related incidents and boosted customer trust.
Troubleshooting marketing communication issues is an ongoing process that requires regular assessment and adaptation to industry changes. Here are key practices to ensure your strategies remain effective:
Get started today and see immediate results
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Get answers to common questions about Marketing Communication
Our team implements artwork and images for marketing campaigns, optimized for screen adjustment and high delivery success. We build personalized marketing animations and microsites with HTML, accessible via secure URLs. End-user click activity is tracked and can trigger workflows. Our emails support screen-responsive images and embedded URL links, facilitating access to HTML animation or microsites. Marketing animations and images can be delivered through WhatsApp.
Discover our comprehensive solution features designed to transform your business communication experience
