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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Learn how to set up bulk messaging on WhatsApp Business for your enterprise with our step-by-step guide, including compliance and best practices relevant to South African businesses.
Bulk messaging on WhatsApp Business provides enterprises with a powerful tool to engage customers, streamline communications, and enhance brand visibility. In this extensive guide, we will walk you through the process of setting up bulk messaging effectively while adhering to compliance and best practices suitable for South African enterprises.
WhatsApp Business offers advanced functionalities that allow enterprises to connect with customers efficiently. It supports features like automated responses, quick replies, and contact labels, offering businesses a comprehensive platform to manage customer interactions. Utilizing bulk messaging capabilities can significantly enhance outreach initiatives, making it a vital tool for marketing and transactional communications.
Setting up bulk messaging on WhatsApp Business involves several systematic steps:
If you haven’t already, start by downloading the WhatsApp Business app from the App Store or Google Play. Create an account using your business phone number and follow the setup wizard to enter your business information, including your business name and profile details.
Before sending bulk messages, ensure that you have built and segmented your contact list ethically. Customers must opt-in to receive messages from your business, adhering to the regulations set by the South African Protection of Personal Information Act (POPIA).
For larger enterprises, integrating the WhatsApp Business API allows for bulk messaging and enhanced functionalities. Work with your IT team or a certified WhatsApp API provider, such as Bidvest Data, to set up API connectivity effectively.
Create message templates that serve as pre-approved formats for bulk messages. Ensure they are personalized for the audience receiving them. Each template must meet WhatsApp's guidelines and approval process.
Using the WhatsApp Business App or your integrated solution, schedule your messages for optimal times based on customer behavior analysis. Ensure that messages are concise, clear, and include a call-to-action when necessary for encouraging further engagement.
To ensure compliance with POPIA and enhance customer trust, follow these best practices:
Setting up bulk messaging on WhatsApp Business can significantly enhance customer engagement strategies for enterprises in South Africa. By following the outlined steps and adhering to compliance guidelines, businesses can leverage this powerful messaging platform to communicate effectively with their customers while building lasting relationships and trust.
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Get answers to common questions about Whatsapp For Business
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience

Structured menu driven chatbot supported with AI and natural language processing, incorporating selection lists, click buttons and short cut keys. Language options, where the end user can select to be serviced in a predefined language of choice.

Our omnichannel service includes the delivery of large file batch WhatsApp template messages. A single file drives channel selection, including WhatsApp template messaging. Where Bidvest Data manages the self-help WhatsApp service, the messages can be distributed on this channel, or an alternative WhatsApp number can be created for bulk delivery of outbound template messages.

Seamless handing over to a live agent for chat support on our live agent chat portal and handing back to chatbot mode once the query has been resolved.

End user access to account information driven through API or as part of our document archive platform, and delivered inline as data, PDF, or access to a personalized unique microsite through URL, for a rich content service environment.

Supports electronic “card not present” payment integration to secure ecommerce payment gateways. This enables tracking and reconciliation of digital payments for the ease of the consumer, and improved collections for our customers.