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Enabling Business Communication at scale, uniquely engaging one customer at a time.Enabling Business Communication at scale
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover the essential email compliance requirements for South African businesses. Understand POPIA and ECTA regulations to ensure secure email communications and protect sensitive information.
In an increasingly digital business landscape, email remains a cornerstone of corporate communication. However, with the rise of data protection laws and regulations, it is more crucial than ever for businesses to understand their email compliance requirements. This comprehensive guide aims to clarify the various compliance frameworks affecting email communications within South African enterprises, ensuring that decision-makers and compliance officers can navigate these complexities effectively.
Email compliance refers to the legal frameworks and best practices that govern how organizations manage email communications. Compliance ensures that sensitive business and customer information is protected and that companies operate within the legal bounds set by regulatory bodies. In South Africa, the two primary regulatory frameworks impacting email compliance are:
For South African businesses, understanding POPIA is pivotal for email compliance. The Act has specific requirements that must be adhered to when sending emails containing personal information. Key principles include:
Organizations must ensure that personal data is processed lawfully and that adequate protection measures are in place to prevent unauthorized access during email transmission.
Emails should be sent for specific, lawful purposes related to the business functions, with clear consent obtained from recipients.
Only relevant information that is necessary for the email communication should be included. Avoid including excessive personal details in communication.
To comply with email regulations, businesses should implement the following best practices:
ECTA complements POPIA by regulating electronic communications, including emails. Below are vital compliance aspects that ECTA emphasizes:
Businesses must provide clear information regarding the purpose of emails and the identity of the sender, including contact information.
All marketing emails must include an easily accessible mechanism for recipients to opt-out or unsubscribe from future communications.
Challenges arise as organizations scale their email communications. Below are common issues that compliance officers face:
For South African businesses, email compliance isn’t just a legal obligation—it’s a framework for building trust with customers and partners. By strictly adhering to POPIA and ECTA regulations and implementing robust email management practices, enterprises can ensure that their communications remain secure and compliant. As the landscape evolves, continuous education and adjustment will be necessary to maintain compliance and protect sensitive information.
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“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience
We implement your designs, images and artwork for optimal delivery. We measure and manage spam ratings, and we monitor and manage blacklisting and reputation of sending domains.
PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.
Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons in the email body and built into the unique microsite.
Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time email sending is facilitated through our API, using templates or dynamic text.
Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to email. Priority and fail over channels are configurable.
Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, email delivery status, and customized reports on microsite access.