Knowledge Hub
Sharing insights & actionable advice


Please wait while we prepare your content...
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover the common issues businesses face with SMS communication and learn actionable solutions to enhance message delivery, compliance, and personalization. Optimize your SMS strategy today.
SMS communication remains a vital messaging service for enterprises globally, particularly in South Africa, where businesses use it extensively for transactional notifications, marketing campaigns, and customer engagement. However, organizations often face specific challenges that can affect the reliability and effectiveness of SMS communication. This comprehensive guide explores the common issues enterprises encounter with SMS communication and provides actionable solutions to ensure seamless messaging.
SMS (Short Message Service) is a powerful tool that enables organizations to send short, instantaneous messages directly to mobile devices. Its effectiveness is often attributed to high open rates and quick response times. For businesses in sectors such as financial services, healthcare, and logistics, SMS serves critical roles, including:
One of the most prominent challenges is ensuring that messages reach their intended recipients. Several factors contribute to message delivery failures:
With strict regulations, including the Protection of Personal Information Act (POPIA) in South Africa, businesses must navigate compliance challenges during SMS communications. Failure to comply can result in significant penalties and damage to reputation.
SMS messages are typically limited to 160 characters. This restriction poses challenges for enterprises needing to convey comprehensive information, leading to fragmented messages or omitted essential details.
Generic messages may not resonate with recipients. Enterprises often struggle with personalizing SMS communication while maintaining efficiency.
Using a reliable SMS gateway service ensures message delivery reliability. Features to look for include:
Establish a compliance framework to ensure that all SMS communications adhere to relevant regulations:
To navigate character limitations effectively, consider:
Enhance customer engagement by personalizing SMS messages:
By addressing common challenges and implementing strategic solutions, enterprises can significantly enhance their SMS communication effectiveness. As businesses continue to rely on SMS as a critical engagement channel, ensuring the reliability, compliance, and personalization of these communications will ultimately improve customer satisfaction and business outcomes.
Get started today and see immediate results
Get answers to common questions about Sms And Svsms
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience

Bidvest Data sends on average more than 10 million personalized SMS/SV SMS messages per month, with daily peaks exceeding 2 million messages. This comprises mainly of transactional notifications and hosted transactional data.

The SMS channel delivers a secure, shortened personalized URL to the consumer, directing them to their unique microsite. All consumer activity can be tracked.

PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.

Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons.

Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time SMS sending is facilitated through our API, using templates or dynamic text.

Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to SMS. Priority and fail over channels are configurable.

Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, SMS and SV SMS delivery status, and customized reports on microsite access.