Knowledge Hub
Sharing insights & actionable advice


Please wait while we prepare your content...
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover the transformative benefits of zero-rated data in SMS communication for enterprises. Enhance customer engagement and optimize costs with our in-depth exploration of this strategic advantage.
In the contemporary landscape of business communication, efficiency and cost-effectiveness are paramount for enterprises. South African companies are increasingly leveraging zero-rated data in SMS communication to enhance customer engagement while minimizing operational expenses. This comprehensive article explores the numerous benefits this strategy offers to enterprises, helping them not only to save costs but also to maximize communication efficacy.
Zero-rated data refers to the practice where mobile network operators do not charge users for data when accessing specific services or platforms. In the context of SMS communication, this means that recipients can receive SMS messages without incurring data charges, significantly impacting mobile engagement efforts.
When a business employs SMS as a communication tool, utilizing zero-rated data enables recipients to receive these messages without using their personal data allowance. This model encourages customer interaction and responsiveness, as financial barriers are removed. Enterprises often collaborate with mobile networks to facilitate zero-rated interactivity.
Removing data charges for SMS communication encourages recipients to engage with the content sent by businesses. This leads to an increase in open rates, responses, and customer interactions without the concern of incurring extra costs.
Zero-rated data facilitates communication with a broader audience, including those who may not have access to high-end data plans. Enterprises can reach more customers, particularly in regions where economic factors restrict mobile data usage.
Organizations can significantly reduce communication costs by utilizing zero-rated data services. This allows companies to allocate budget resources more efficiently, potentially redirecting funds toward other strategic initiatives such as customer service enhancements or marketing campaigns.
Delivering important information and updates via SMS without data costs enriches the overall customer experience. Customers appreciate receiving timely notifications, reminders, and offers without worrying about the impact on their data allowances.
Various industries can benefit from zero-rated data in SMS communication, adapting the strategy to meet their unique requirements:
For enterprises looking to implement zero-rated data in their SMS communication strategy, here are essential best practices:
Get started today and see immediate results
Get answers to common questions about Sms And Svsms
“Thank you Bidvest team for your great service throughout 2024.”
- MTN
“Working with the Bidvest team is a real pleasure. We've thoroughly enjoyed partnering with a local provider for our business' WhatsApp profile - invoicing is simple and our templates are loaded and approved speedily. Prepaid24 would highly recommend Bidvest. Such a seamless process from setup to production!”
- Prepaid24
“We're incredibly grateful to the Bidvest Data Team who go above and beyond to support us with vital customer communication. Their commitment and innovation has kept us at the forefront of electronic customer engagement.”
- Sanlam Retail Mass
“Dear Bidvest team, Just wanted to take the time to say a very special thank you to TEAM BIDVEST. Everyone at OUP thanks all the people involved over the last few weeks and trust me, everyone in our organization now knows how much we can depend on Bidvest and we're all truly grateful for your efforts. Your responsiveness to our changing needs and requests is truly appreciated”
- Oxford
Discover our comprehensive solution features designed to transform your business communication experience

Bidvest Data sends on average more than 10 million personalized SMS/SV SMS messages per month, with daily peaks exceeding 2 million messages. This comprises mainly of transactional notifications and hosted transactional data.

The SMS channel delivers a secure, shortened personalized URL to the consumer, directing them to their unique microsite. All consumer activity can be tracked.

PDF documents, HTML content, videos and animations can be hosted on our Zero Rated Data domains. Reverse billing of data on these domains ensure access for end users to content at no cost. Bidvest Data offers this service on all South African and Namibian mobile networks.

Bidvest Data offers custom-built, screen adaptive, HTML environments, enabling features like animation, rotating GIFs, and interactive buttons.

Our service includes automated large file batch sending through sFTP data transfer. The data can selectively drive template messaging. Near real-time SMS sending is facilitated through our API, using templates or dynamic text.

Where another channel in our omnichannel platform is unsuccessful in delivering a message, we can automatically fail over to SMS. Priority and fail over channels are configurable.

Bidvest Data provides near-real-time and periodic aggregate batched reporting on consumer engagement, including link tracking, SMS and SV SMS delivery status, and customized reports on microsite access.